2024
(SSCI)
Fostering YouTube followers’ stickiness through social contagion: The role of digital influencer' characteristics and followers’ compensation psychology
Computers in Human Behavior
Chien-Wen Chen, Duong Thuy Trang Nguyen, Mingchang Chih, Pei-Ying Chen
2024-09-01
158
108304
4
Other
1873-7692
English